Royal Caribbean

With a dedicated team of designers at EY-Intuitive I collaborated to create an updated flow for users to check-in for their Royal Caribbean cruises. The flow allowed users to have a more streamlined and guided experience as they registered and readied their group for a cruise. The project scope included a mobile experience as well as an icon system.

Challenges

The flow for users to check in to their Royal Caribbean cruise was visually outdated, hard to follow, overly complex, and not mobile friendly.

Process

  • Stakeholder interviews

  • Multi-disciplinary brainstorming

  • Wireframing

  • Prototyping

  • Visual design

Goals

  • Reduce user anxiety about travel details

  • Clarify required information

  • Create a more visually appealing experience

Solutions

  • Streamline data entry

  • Remove visual clutter

  • Create timeline so user can track progress

  • Eliminate unnecessary steps

  • Display data in a clear and scannable way

  • Update UI to create a friendlier experience

SCOPE: Branding | Iconography | UX | UI | WEb | Mobile
Team: EY-Intuitive